This information could save you $250,000 So, just in case you don’t already know this, please read on. The easiest way to tell if an email is spam is to check for identifying information and an unsubscribe button. Take note of: – the sending email address – the physical address details – the unsubscribe options… Read More »
Archives for May 2011
Frankly, I am puzzled . . .
Why do some people waste the excellent opportunity that they have when they send out their email newsletters? Frankly, I am puzzled . . . Let’s face it – the main purpose of an email newsletter is to . . . . . . build trust with your readers. Actually, that should be true of… Read More »
With all due respect . . .
Because I want you to be fully aware of the pitfalls that other people are experiencing with their websites, I am just going to say this anyway, even though there’s no way that I can say it without it sounding like a plug for us . . . . . . Hopefully though, you can… Read More »
Are 1300 numbers really that good ?
Is your 1300 number . . . . . . alienating your clients? I had an interesting conversation this week with our new telecom client in Brisbane. Years ago, the 1800 number was a great breakthrough that gave clients and prospective clients free-call access to your business. Either the cost burden of 1800 numbers became… Read More »
Are You Wasting Your pdf Downloads?
It’s time for me to have a little rant about one of my pet hates . . . Badly Named pdf Downloads There are still some instances where a pdf document download is a viable or at least satisfactory way of disseminating information about your product or service on the internet. However, in this day… Read More »
