What affects people’s decision to open and read an email, or instead, to hit the Junk Mail button? The first thing that people think when they receive an email is: Who is sending me this email? So it’s not surprising that the Sender Name has such an impact on the decision to read an email.… Read More »
Archives for August 2011
Linking makes it easier
If you have a fancy image file in your email signature, then you must read this! The internet is all about links. Actually they are called ” hyperlinks “ Links are important and fundamental to the internet. It’s what makes surfing the internet so easy and so much fun.
What are you really getting?
When you get a price to build your new website, do you really know what you are getting? Will there be hidden costs and extra charges? And how can you tell? Here’s a case in point.
Officially, it is shrinking . . .
If there was any doubt, the evidence is there in front of me, (and you), and I just cannot ignore it. They have just delivered the latest Yellow Pages. It is definitely shrinking ! Last years edition, (which is still sitting under my computer screen and still in the plastic wrapper), is 81mm thick… Read More »
How to make more money from You Tube – part 2
A couple of weeks ago I asked you . . . 1. Is all that effort on You Tube paying off? And 2. If you are not using You Tube, why not? The big tip was: Make it easy for people to click straight through by adding your website at the top of the video… Read More »









