There will no longer be any type of “mobile-friendly” adjustment done just for mobile users. Effectively, if you’re not mobile-friendly, that will have an impact even on how you appear for desktop searchers. Google has begun testing its mobile-first index, which will primarily look at the mobile version of your website for its ranking signals… Read More »
Do you have trouble remembering passwords? These days, everything we do online has a password to login. It’s not unusual for the average person to have a dozen or more passwords, and a business owner will have many more. And every time that you cannot remember a password wastes a lot of your time .… Read More »
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There can be no doubt that Google’s Mobile Changes will affect you if your website is not mobile responsive. You should take the quick 1 minute test given in the article below. Google is all about providing website content to readers, so it follows that the content must be in a form that is easy… Read More »
If your Facebook News Feed truly become “all video” in five years, as has been predicted, then Facebook is going to need more ads to make money off those videos. Well, it seems like Facebook is already working on this. Facebook is reportedly testing new mid-roll video ads.
As you know, the Google mobile interstitial penalty began to roll out on schedule on January 10, 2017. Some, but very few sites, got hit hard pretty quickly but truth is, very few are noticing that sites with intrusive mobile interstitials are getting hurt. It might be because it is not fully rolled out yet… Read More »
A few weeks ago, we added Yoast internal linking to Yoast SEO Premium for English. We released the same feature for German earlier this week. In this post, I’ll explain how the earlier released Insights laid the groundwork for this feature, how we compose the list of linking suggestions, and why Yoast internal linking is… Read More »
SEO has a somewhat questionable reputation. Why is that? At Yoast, we advise you to make an awesome website. Our SEO advice always comes down to: make sure to outrank the competition by being the best result. We actually collaborate with Google in the development of our plugin. So, why does SEO have a questionable… Read More »
To say that the Internet has changed the media business is so obvious it barely bears writing; the media business, though, is massive in scope, ranging from this site to The Walt Disney Company, with a multitude of formats, categories, and business models in between. And, it turns out that the impact of the Internet… Read More »
The evolution of SEO isn’t just about how much Google’s algorithm has changed over the years, but how technology has transformed the way in which consumers search for information online. Search engines have come a long way since the dawn of primitive platforms, like AltaVista, Lycos, and Ask Jeeves (now Ask). Search has become increasingly… Read More »
Marketing, in its most basic form, is all about communicating value to your audience. If you know your product and audience well, you should be able to communicate the value of what you’re offering with relative ease. A particularly skilled and seasoned marketer can do this in their sleep, but even some of the most… Read More »