One of the most popular startup quotes is “move fast and break things.”
Inspired by Facebook’s hugely successful growth and development philosophy, is a reminder of the importance of speed in modern business.
Ilya Pozin, advisor of Coplex and founder of Pluto.tv had this to say,
“…The need for speed in launching a startup has little to do with being the first to market, and everything to do with having the necessary resources. New entrepreneurs spend so much time trying to get everything perfect that they run out of money.”
Speed gets your product in front of customers, and it generates real, live feedback from users. It lets you move fast, in other words—which has a host of benefits for both you and your users.
Zuckerberg Changed His Mind
For all its advantages, there’s a major downside to “move fast and break things.”
In fact, in 2014, Mark Zuckerberg said this about his famous saying:
“We used to have this famous mantra [of move fast and break things]… the idea here is that as developers, moving quickly is so important that we were even willing to tolerate a few bugs in order to do it…
What we realized over time is that it wasn’t helping us to move faster because we had to slow down to fix these bugs and it wasn’t improving our speed.”
When you move fast, you risk delivering a poor-quality product. Worse, you risk developing a reputation for delivering low-quality work.
Bugs Destroy Your Reputation