Google is not Human
Even though it seems to rule the world these days, Google is definitely Not Human!
As much as it is now trying to emulate human behaviour, it still is not human.
And as such, it has one great failing that you need to remember with everything that you do online . . .
So, in this image to your left, Google cannot read its own name! LOL
Think about it – that is why you have to enter those silly anti-spam letters from an image when you fill in an online form.
Computer programs, (and that is all that Google is – just a humble computer program), still cannot read text in an image.
That’s why the antispam system works on an online form.
Okay! So what?
If you are building a website, this is very significant.
A large amount of your website ranking in Google comes from Google reading the content in your website.
But if your website contains no text, then there is no content for Google to read. And if there is no content to read, then Google cannot rank your website for particular keywords.
A website with no text contact?
Yes. Some websites have been built using Flash, (essentially a form of video), and images. And there are still many of these websites around today.
Here is an example
I don’t like mentioning websites on my blog when not in a 100% positive context.
So I hope that this company will weigh up the ranking value of having their website linked in my blog against the feedback offered.
Okay, here it is . . . www.quilton.com.au
They are an Australian owned and operated company that manufactures tissues and toilet paper. Fully supported by Ausbuy as an Australian company, so give them your support too.
In all fairness, their website is very attractive and fairly easy to navigate . . . for a human, that is!
But unless they have done some extra fancy coding behind the scenes, Google will not get much from their website at all. With the result that they are missing some search engine ranking opportunities.
Cannot be viewed on mobile devices
Another disadvantage of this type of website is that it cannot be viewed on many mobile devices, such as an iPhone.
That’s why if you are looking at this site on a mobile device, you’ll probably see something different than what appears on your computer web browser.
But that does not happen automatically. They have had to do extra work to make that happen.
So, bottom line is – stay away from Flash websites for your own website development.
What should you do now?
1. If you are unsure about your website, contact us now for a quick review.
2. Want some help or ideas? Just contact us at Hotpink Websites now.
It is not joy that makes us grateful. It is gratitude that makes us joyful.
~ David Rast