If you’ve been reading my blog for a while, you will know by now that there are many benefits of blogging on your website.
These relate to your SEO search engine optimisation, as well as linking in to your social media and website marketing strategies, (for clients of HotpinkWebsites).
But there are some other benefits that I would like to highlight here for you . . . let’s start with . . .
1. Research and Knowledge
This enables you to pass on greater insights to your readers making your article more interesting.
Bottom line is that you engage more readers and keep them coming back to your blog.
Ultimately, you become an authority, (and maybe THE authority), on your subject.
Which ultimately has many benefits for your business.
2. Application to your business
In doing the research, you just never know what you might dig up.
What deeper insights you might get that you can apply to your business.
You might read about one simple strategy or development that can save you thousands in production or marketing costs, or it might be an idea that doubles or triples your sales.
It’s true that most things have been thought of before – you just have to find them and apply them to your situation.
3. Using your brain subconsciously
OK, this one is going to sound a bit woo-woo . . . but here it is . . .
Your brain is just like a muscle in your body.
You use it and it develops and grows.
You don’t use it and it will atrophy and diminish.
That’s why people go to the gym – to build and develop their muscles.
Think of research as being like gym for your brain.
Training it to work for you instead of being passive.
Use it regularly and your brain becomes engaged subconsciously in finding better ways for you to do business.
And again, this process may help you to come up with an idea that takes your business to a whole new level of operation.
Well, that is quite simple really!
What should you do now?
- Always keep learning new things.
- Write blogs on your website as a stimulus.
- Want some help or ideas? Just contact us at Hotpink Websites now.
Try, try, try, and keep on trying is the rule that must be followed to become an expert in anything.
~ W. Clement Stone
Remember – The 3 other benefits of blogging