I’m the sort of guy that you like to have around the house because I am very good at fixing things or getting things working again.
So when I first went into business I thought that I could make everything work myself.
I though that it would be easy . . .
How wrong I was . . . and how wrong so many small business owners are!
I thought that it would be easy for me – – – that
- I could do the books.
- I could write the adverts.
- I could do the graphic design.
- I could find the customers.
- I could make the sales.
- And then I could also do the work.
That was fine but eventually it started to wear me out and the business began to suffer as a result.
The owner has a great idea and decides he, or she, has to do it.
Or perhaps a hobby or interest just evolves into a business.
And as the sole proprietor, there seems to be only one person to do everything – the owner.
And perhaps some help from family members, if you are lucky.
It wasn’t for a long time that I learnt and understood how to get more out my businesses.
It’s called Delegation and Leverage.
I found that the easiest task to delegate first was the book-keeping and accounting.
These days, delegating the accounting is almost an imperative because it is so complex.
And finding a good book-keeper was the next step to take.
Not sure what you should delegate and what you should focus on?
Check out Your WD Profile here. Drop me an email to discuss what it means for you.
Oh, but I cannot afford to pay someone to do those things for me!
Really ? ! ? !
How can you afford not to?
How can you afford not to go out and make more sales in your business?
Or looking after existing customers better?
And pay for the delegated tasks with the extra revenue that you generate?
Or perhaps it is the sales role that you need to delegate to someone more skilled than you at sales, so you can get on with building the “widgets”!
What should you do now?
1. Make a list of all the things that need to get done in your business that aren’t being done.
==> like building or updating your website!
2. Work out how much of your time they are taking
3. Prioritise them – what is most important to get handled first?
4. Along side each, write down the benefits of getting this done sooner rather than later – including the extra revenue that you could generate with the extra time you will have.
5. Want some help or ideas? Just contact us at Hotpink Websites now.
“Our lives improve only when we take chances
and the first and most difficult risk we can take
is to be honest with ourselves.”
~ Walter Anderson
Remember – Delegation is the Key
To DIY or not To DIY, that is the question no longer!