Advances in professional video production equipment and in smartphone technology, as well as the ease of use of video platforms, enable entrepreneurs to be experts in video marketing.
Video marketing statistics show that nowadays, it is essential for entrepreneurs to be experts in this field: 78% of people watch videos online every week, and 55% watch videos online every day.
Therefore, video marketing offers entrepreneurs a big opportunity to reach their audience.
However, as always, there are right ways of doing things and there are wrong ways of doing things.
In this blog, I address the wrong way of doing video marketing and offer solutions.
First, you will find more video marketing statistics and options, though, so you understand the importance of doing video marketing the right way.
Video marketing statistics
Video is growing to dominate your audience’s online activity.
If you do not already have a video marketing strategy in place for your website and social media, you are missing a great opportunity to reach and engage with your audience.
HighQ has created this infographic to inform you about all the video marketing statistics.