So, who are the biggest search engines? And how can you take advantage of that?
Well, it is pretty much undisputed that the answer is . . .
No surprises there really.
But what may come as a surprise to many is that a close runner up is . . .
YOU TUBE !
That’s right, more and more people are searching for things on You Tube and other video sites. Making You Tube a close runner up to Google.
And it is predicted that 78% of all website content will be video within the next 3-4 years.
So the question you might be asking is,
“How can I take advantage of this trend?”
Here are some ideas:
Start posting information about your product or service on You Tube.
In most cases, make this content about information rather than about sales. Let the viewer see how good your information is so that they decide to contact you.
Here’s the ONE IMPORTANT STEP that most people miss!
Include your website address at the beginning of the video description area.
Make it easy for people to find you when they are impressed with your content.
The more video content you create and load, it stands to reason the more you will be found on the internet.
So post your video content regularly to You Tube.
It also stands to reason that the more video content you have on the internet, the more you will be found.
The trend here is VLOG-ing, or Video Blogging.
Here’s how it works . . .
Using you video phone or video camera, make a short video about you or your service or product, or about the industry in general; (60-90 seconds is enough but it can be longer).
Post your videos to the video sites that are producing the best search results, including You Tube of course.
Transcribe your video to text, and post the video and text on your blog site, (adding valuable SEO content to your website at the same time – another Search Engine bonus).
Then post links about your new blog posts to your Facebook, Twitter and LinkedIn pages, covering the social media angle.
Then send out an email newsletter about them as well, making sure that your regular subscribers know about it too.
Sounds like a lot of hard work, even though the results can be awesome . . . . so keep reading for an easier solution 🙂
Need ideas for video content?
Contact Hotpink Websites and chat with one of our guys. We are very creative.
If you sell gutter guards, you could create a video called “How to clean your gutters”.
At the end you could quickly show how a gutter with your gutter guard installed never needs to be cleaned again.
So what should you do now?
Review your current web site traffic, and if you are not getting enough people to your website, start using video to reach more people.
Want to know THE EASY way to VLOG in just 2 Steps?
Make your video(s).
Once a month, send to Hotpink Websites and we do the rest for you.
EASY and very affordable!
So now you know what to do.
And you know that we can do it for you as well.
All you need to do is decide and take action.
Talk with us at Hotpink Websites now about getting started now.
From The Hotpink Foundation – Hotpink Websites
Take Action Now…
Contact us now to get more traffic to your website.