“When deciding whether to commit to something, if I feel anything less than, “Wow! That would be amazing! Absolutely! Hell yeah!” – then my answer is no.” —Derek Sivers
The success of your startup hinges on your ability to say “no”.
And say it a lot.
The problem is, most founders and salespeople suck at it.
They think that saying “no” is rude and selfish, and fear the consequences of rejecting others.
If that’s you, get over yourself.
“Yes” is poisoning your business.